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Build medical, clinical, and service teams that get more results.

Executive Level Career Coaching

Supercharge your team’s success, and bring your vision to life.

Level Up Your Leadership Skills And Dominate The Market

Navigate market changes, powerfully manage winning teams, and increase sales. Sharpen your leadership skills and strategy with a trusted Rep-Lite Coach.

Skyrocket Your Team’s Performance

Lead your team to success by partnering with Rep-Lite. Nail your business goals with an action plan that fits you and your team. Strategy, innovation, and culture: We’ll share perspectives and processes that’ll empower you to guide your team to the top.

Outshine, Outrank, And Outperform Yourself

You have ambitious goals, and we have the experience and know-how to help you reach them. Make forward strides toward even your toughest targets. With our clear, straightforward leadership strategies, you can become an even better boss than you were yesterday.

Start Growing You – So You Can Grow Your Business

Organized to bring out your best and help you lead like a pro.

Weather the Changes

Market changes are uncertainties in your business’s forecast. Rep-Lite helps you fortify your strategy and prepare for sudden storms.

Plan for Success

A successful sales or service team starts with planning. We’ll help you map out and define your goals to put your team on the path to success.

Build Team Culture

Motivate new team members while retaining the excellent ones you already have. Our coaching can help your top talent be your dream team.

Rick Barnett

Founder/Steward

Mr. Barnett has held many senior level executive positions within the medical device arena. Mr. Barnett is a performance-driven sales leadership executive with expertise in building client relationships, developing and executing winning sales strategies, and the selection and development of top talented teams. Mr. Barnett is recognized as a leader with a reputation for advancing successful business development campaigns, leveraging core strengths, and capitalizing on solid client relationships.


Mr. Barnett holds a Bachelor’s degree in Health Services Administration from the University of Hawaii. His background includes building businesses with companies like Stryker and Intuitive Surgical over the past 25 years. Mr. Barnett is a visionary who commonly recognizes “outside the box” opportunities while driving the current business to surpass established goals which has allowed him to function in a consulting capacity for several top industry leaders. Mr. Barnett currently serves as Founder of Rep-Lite. He is responsible for spearheading a strategic development process that allows both manufacturers and facilities to experience maximized potential with limited resources. Mr. Barnett has initiated & instituted this process to allow several manufacturers to experience exponential growth within the divisions that it was applied. Mr. Barnett has a proven track record of over 30 years of achieving or surpassing planned goals in every position.